All posts by Gummicube

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Why App Commercials are Different from Your Typical Marketing Video

This guest-post is courtesy of our partners at Sparkhouse.

In the iOS App Store, there are currently over 38,000 new apps released every month. That is some fierce competition, even for those running mobile app marketing campaigns. You have put in a lot of time, work, and effort to design and create your app, but how do you get people to get excited about it enough to download it?

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Top 10 Mobile App Ideas for Start-Ups in 2020

This guest-post is courtesy of our partners at Messapps.

Only a quarter of 2020 has passed, and how many things have already happened. However, do not lower the level of optimism, all good things are ahead!

The world of mobile apps continues to impress in the way it evolves and grows, and there’s no doubt whatsoever that the mobile app industry of 2020 will vastly outshine all the years which came before. Indeed, even conservative estimates put the total number of mobile app downloads by the end of the year up to 353 billion… demonstrating clearly that this is a marketplace that simply won’t stop growing, won’t stop changing, and won’t stop presenting new surprises and opportunities for those willing to put their ideas on the line. 

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Why You Should Turn Your Mobile App into Community

It’s not a secret that social communities are the focus of some of the most successful companies. In April 2012, just 18 months after the initial launch on the App Store, Instagram was acquired by Facebook for $1 billion, and the price of this deal surprised many entrepreneurs and developers. Over the next few years, Facebook bought WhatsApp for $19 billion, and Snapchat’s estimate rose from $10 billion to $20 billion. The point is that community and social connections are of great importance nowadays and that’s why integrating social features into applications is one of the keys to the success of your mobile app marketing plan. Let’s find out exactly how it works and what you can do to turn your mobile app into a community.  

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The Importance of App Store Optimization Post App Development

This guest-post is courtesy of our partners at Core Mobile Apps.

Millions of mobile phone applications exist today, competing with numerous publishers and manufacturers around the globe. For start-ups and developers who are new to App Store Optimization (ASO), the playing field can be intimidating and difficult to navigate without the right data and know how

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Software Development Trends in 2019

This guest-post is courtesy of our partners at Seamgen.

Programming languages, development & App Store Optimization strategies, frameworks, methodologies, libraries, APIs, user experience design tools, and consumer preferences are constantly evolving. This is largely due to the pressure to innovate and to keep up with ever-changing software technologies. Companies are always looking for a better way to achieve their goals while delivering greater customer experiences.

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Popping The Question: How To Ask A User To Rate & Review Your App

This guest-post is courtesy of our partners at Codal.

Trying to score higher keyword rankings on the App Store can sometimes feel like playing a game where you don’t know the rules. Without the right app store optimization know-how, you may not know where your traffic is coming from, and where to get more. The better of an understanding you have of Apple’s algorithm, the better equipped you’ll be to start growing your app.

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Designing Better Onboarding For Your Mobile App

The right App Store Optimization techniques will get your app in front of eyeballs and (hopefully)  a download as well. But now that you’ve got your foot in the door, you’ll have to nail the next crucial step: onboarding. You’ve made a good first impression, but chances are the user isn’t sold on your app just yet—here’s how to craft a seamless, hassle-free onboarding for your app.

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