This guest-post is courtesy of our partners at eKreative.
Good user retention is an essential customer success KPI for subscription based apps and often holds similar importance for business models based on ads or in-app purchases.
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Things to Consider When Selecting a Programming Language
This guest-post is courtesy of our partners at Xojo.
Since computers are everywhere these days, it’s not surprising that there are thousands of programming languages with more appearing each year. From classics like BASIC to mainstream languages like JavaScript, Python and Swift, to the more esoteric, like LOLCODE and everything in between, it can be difficult to choose just one. You’ll often see articles that try to position the top 5 most important, modern, up and coming, etc. programming languages for <insert current year or platform>. So how do you choose the one that is right for you?
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User Acquisition for Mobile Games: Tips & Strategies for 2020
This guest-post is courtesy of our partners at Udonis.
Mobile game advertising is vital for the success of any mobile game. It is an effective way to acquire a large number of high-quality users.
In this guide, we cover many different user acquisition strategies for mobile games, ranging from app store optimization to paid user acquisition campaigns.
Ready to find out how to get more users for your mobile game?
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Understanding the Influence of COVID-19 on Consumers and Online Businesses
The world is preparing for the new normal. At MoEngage, we continue to monitor the impact of COVID-19 for industries such as Retail, Real-Estate, Travel & Hospitality, Media & Entertainment, Video Conferencing, Social Media, etc.
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Why App Commercials are Different from Your Typical Marketing Video
This guest-post is courtesy of our partners at Sparkhouse.
In the iOS App Store, there are currently over 38,000 new apps released every month. That is some fierce competition, even for those running mobile app marketing campaigns. You have put in a lot of time, work, and effort to design and create your app, but how do you get people to get excited about it enough to download it?
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Top 10 Mobile App Ideas for Start-Ups in 2020
This guest-post is courtesy of our partners at Messapps.
Only a quarter of 2020 has passed, and how many things have already happened. However, do not lower the level of optimism, all good things are ahead!
The world of mobile apps continues to impress in the way it evolves and grows, and there’s no doubt whatsoever that the mobile app industry of 2020 will vastly outshine all the years which came before. Indeed, even conservative estimates put the total number of mobile app downloads by the end of the year up to 353 billion… demonstrating clearly that this is a marketplace that simply won’t stop growing, won’t stop changing, and won’t stop presenting new surprises and opportunities for those willing to put their ideas on the line.
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Mobile Growth in Times of Crisis
This guest-post is courtesy of our partners at Applift.
Despite the challenges that arise during unprecedented crises, there are still ways to adapt and reasons to be optimistic. Here are some tips on how to be prepared.
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Why You Should Turn Your Mobile App into Community
It’s not a secret that social communities are the focus of some of the most successful companies. In April 2012, just 18 months after the initial launch on the App Store, Instagram was acquired by Facebook for $1 billion, and the price of this deal surprised many entrepreneurs and developers. Over the next few years, Facebook bought WhatsApp for $19 billion, and Snapchat’s estimate rose from $10 billion to $20 billion. The point is that community and social connections are of great importance nowadays and that’s why integrating social features into applications is one of the keys to the success of your mobile app marketing plan. Let’s find out exactly how it works and what you can do to turn your mobile app into a community.
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The Importance of App Store Optimization Post App Development
This guest-post is courtesy of our partners at Core Mobile Apps.
Millions of mobile phone applications exist today, competing with numerous publishers and manufacturers around the globe. For start-ups and developers who are new to App Store Optimization (ASO), the playing field can be intimidating and difficult to navigate without the right data and know how
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Software Development Trends in 2019
This guest-post is courtesy of our partners at Seamgen.
Programming languages, development & App Store Optimization strategies, frameworks, methodologies, libraries, APIs, user experience design tools, and consumer preferences are constantly evolving. This is largely due to the pressure to innovate and to keep up with ever-changing software technologies. Companies are always looking for a better way to achieve their goals while delivering greater customer experiences.
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